For the record, this is a school project, and nothing was made for Sire. Everything is fictional.

We received an assignment from school called: “A social wake up call” and the intention was to make a poster series for Sire. (Sire is a Dutch foundation that makes advertising campaigns over subjects that are seen as societal problems.) So when we got the assignment we had to choose a societal problem, and then make a series for it. In the end I chose for global warming and you can see that back in the posters, for example the polar bear standing on a piece of ice that is floating away on the sea 's because the piece of ice has come loose due to global warming. In the other posters you can see why the earth is warming up, such as exhaustgases or deforestation.

As you can see from the posters they fit quit nicely together. The image you see is vectorized so that they are very easily upscaleable, so if you hang it in a busshelter you won’t see pixels but shapes.(At a distance they are getting more clear)

As you can see below, you can see the poster presented in a mockup and also separately.

Enjoy the rest of the project! And this one of course.

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